The market for incontinence care products is expected to grow as a result of significant technological advances in products.

According to the deep-dive market assessment study conducted by Growth+ Reports the global incontinence care products market was pegged at ~US$ 12.7 billion in 2021. The market is expected to witness a CAGR of ~4.50 % from 2022 to 2030.  

Incontinence products absorb and lock away urine and feces, preventing leakage and keeping the user's skin dry and healthy. These products are available in a variety of absorbency levels. The global incontinence products market is primarily driven by increased health awareness, high product demand, and an ageing population suffering from chronic diseases that cause incontinence. Furthermore, rapid technological advancements will result in novel products, which could represent a growth opportunity for this market. The high risk of infections such as urinary tract infection, and urinary dermatitis may limit the market growth.

According to product types, the global incontinence products market is divided into absorbent and nonabsorbent products. Between these, the absorbent products occupy the largest revenue share. The factors owing to the growth of this segment is easy availability, accessibility, and rapid adoption. The non-absorbents are segmented into catheters, slings, drainage bags, and others such as urinary pots, and reusable undergarments. Catheters have dominated the market in non-absorbent segment as these, reduce the risk of urinary tract infection, and improved comfort.

In elder people, urinary incontinence is frequently caused by a combination of factors arising from lower urinary tract abnormalities and factors unrelated to the urinary tract. Patients suffering from certain neurological disorders, menopause, pregnancy complications, and bladder problems in men are other issues causing incontinence. The pelvic muscles of elderly postmenopausal women show volume and tone loss. The ligamentous and connective tissue support which strengthens the pelvic organs deteriorates with age. Among men the incontinence can occur due to many health problems such as enlarged prostate, Parkinson’s disease, and diabetes. 

The global incontinence care products market is divided into four regions: North America, Europe, Asia Pacific, and the Rest of the World.  The European region is characterized by significantly large pool of patients with bladder and bowel problems, and many government initiatives undertaken to address the burden of incontinence issues. For instance, the Brazilian government is including the care products for incontinence in the list of drugs and devices which are approved for partial reimbursement. 

North America market is characterized by high government initiatives in this area. According to the National Association For Continence, every day, more than 25 million people in the United States experience bladder leakage. Asia Pacific is also anticipated to show growth in the forecast period due to factors such as increasing number of patients with bladder problems and certain diseases with incontinence as a symptom, increased awareness, and growing affordability to the adoption of hygienic products.  

Some of the prominent players operating in the global incontinence care products market are Wellspect Healthcare AB, Cardinal Health Inc., Berry Global Group Inc., First Quality Enterprises, Georgia- Pacific LLC, Kimberly Clark Corporation, Unicharm Corporation, Freudenberg & Co. KG, Domtar Corporation and Hollister Incorporated among others. 

This report entails a thorough quantitative analysis of the global incontinence care product market trends from 2022 to 2030. The global incontinence care products are segmented based on four bases, viz. product type, gender, sales channel, and region. Based on the products the market is categorized as absorbent products and nonabsorbent products. The absorbent products market is further classified into underwear & briefs, drip collectors, bed protectors, pads & guards. The non-absorbent product is categorized into catheters, slings, drainage bags and others. Corresponding to genders, the global incontinence care products market is classified into male and female. According to sales channels, the market is grouped into online and retail. 

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