Increased spending on cosmetics products by both men and women to augment the growth of the anti acne cosmetics market

Anti Acne Cosmetics Market By Product (Cleanser & Toners, Cream & Lotions, Gels, Face Wash, and Emulsion), By Type (Pharmacological, Nonpharmacological), By End-User (Men and Women), By Sales Channel (Retail Channel, Online Sales) – Global Outlook & Forecast 2022-2030

According to the deep-dive market assessment study by Growth+ Reports, the global anti acne cosmetics market peaked at ~US$ 4.12 billion in 2021. The market is expected to witness a CAGR of ~8.0% from 2022 to 2030. Antiacne cosmetics include a wide range of products such as face wash and cleansers to serums to reduce or treat symptoms and manifestations of acne. With increased spending on cosmetics products by both men and women, appearance consciousness in youths, and growing disposable incomes and awareness are driving the global anti acne cosmetics market. Furthermore, this industry will witness a further upswing in growth due to an increase in the number of cosmetics e-commerce platforms. However, side effects such as skin irritation and allergies may limit the uptake of anti acne cosmetics, while the high cost of these cosmetics products may pose a challenge to the market growth.

In the recent years, increased spending on cosmetics products by both men and women has been observed. Currently, both genders spend a hefty amount of their income on beauty and grooming products. This is because of increased awareness about various products related to different skin problems through advertisements and promotions by beauty bloggers, lifestyle influences, and product manufacturers. Though women lead the anti acne cosmetics market, men are also buying cosmetics products 40% more than usual. Furthermore, according to a SkinStore study, an American female utilizes nearly 16 skincare products per day and pays about USD 8 per day on beauty treatment cosmetics. thus growing expenditure on aesthetics by the general population augments the growth of the overall anti acne cosmetics market.

Beauty brands are also offering many innovative services such as customization and offering free sample products etc. Rapid introduction of customizable beauty products is anticipated to augment the market growth in the coming years. Customized products that are specific to customer choices are thoroughly researched and will definitely gained the trust and interest of consumers. In addition, many apps are being introduced that provide product samples at half cost which makes the consumer assured about what they are investing in. Social media proliferation is a key driver to this market. It is estimated that 37% of shoppers learn about new cosmetics brands or products through social media advertisements. Approximately 33% learn about it through recommendations and comments made on social media platforms.

Aesthetic consciousness is a phenomenon by which many youths are psychologically affected. Marred appearance from acne is observed to have deep implications on the psychological well-being of individuals, affecting the mood and self esteem of an individual. Youths are becoming increasingly aware of anti acne solutions or anti acne cosmetics products, thus growing the overall demand for products across all price ranges.

However, the risk of side effects such as skin irritation and allergies can negatively affect this market. The use of substandard and cheap products and also self-prescription is a key reason augmenting the risk of side effects in the consumers.

The global anti acne cosmetics market has been divided into four regions: North America, Europe, Asia Pacific, and the Rest of the World (RoW). Europe holds the largest share of this market. The factors influencing the dominance of the Europe market include high awareness about personal care, growing preference for general and aesthetic health and wellbeing, and improper dietary habits,. In Europe, Germany is the dominant regional market due to the availability of a greater variety of anti acne products and an increase in growing health consciousness. Following Europe, Asia Pacific will see a significant increase in this market due to factors such as the high prevalence of skin disorders, increasing disposable incomes, and the growing influence of media campaigns.

Some of the prominent players operating in the global anti acne cosmetics market are Loreal Paris SA, Murad LLC, Neutrogena (Johnson & Johnson services) Inc., Clinique laboratories LLC, PCA Skin Holdings LLC, Obagi Cosmeceuticals LLC, Jan marini skin research Inc., Phytomer Corporation, Cloroescience, Inc., Sente Inc., among others

This report entails a thorough quantitative analysis of the global anti acne cosmetics market trends from 2022 to 2030. The global anti acne cosmetics market has been analyzed from five perspectives: product, type, end-user, sales channel, and region. Based on the product it is further categorized into cleanser and toners, cream & lotions, gel, face wash, emulsions, and others (scrubs, serums, etc.). Corresponding to type, it is classified into pharmacological and nonpharmacological products, and on end users, it is classified into men and women. On the basis of sales channel, it is grouped into the retail and direct tender.

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